AI Wave uses 8 specialized AI agents that work together as a coordinated marketing team. Each agent has a specific role, expertise, and set of tools — just like a real marketing department.
The Project ManagerThe Orchestrator is the central coordinator. It receives your campaign brief, conducts deep research on your company and market, then routes tasks to the right specialized agents.
The Marketing DirectorThe Strategist takes research from the Orchestrator and builds your complete campaign strategy — ICP, positioning, messaging pillars, channel mix, and KPIs.
The Content CreatorThe Copywriter generates all text-based content — social posts, emails, ad copy — optimized for each platform and aligned with your brand voice.
Attribute
Detail
Role
Content generation, SEO optimization, brand voice alignment
The SEO SpecialistThe SEO Auditor analyzes keyword opportunities, audits your website’s SEO health, and provides recommendations to improve search visibility.
Attribute
Detail
Role
Keyword research, SEO audit, content recommendations
The Social Media ManagerThe Social Publisher handles the actual posting to all connected social media platforms. It manages scheduling, formatting, and platform-specific optimizations.
Attribute
Detail
Role
Social media posting across all connected platforms
The Paid Media SpecialistThe Ads Manager creates and manages paid advertising campaigns on Google Ads and Meta Ads, including audience targeting, budget allocation, and bid optimization.
Attribute
Detail
Role
Paid ad campaign creation, targeting, budget management
AI Wave is built on a principle of autonomy with control. Agents that create, research, and analyze work autonomously. Agents that publish, send, or spend always require your approval.
Agent
Autonomous
Requires Approval
Orchestrator
Yes
—
Strategist
Yes
—
Copywriter
Partial
Content review
SEO Auditor
Yes
—
Social Publisher
—
Always
Ads Manager
—
Always
Email Publisher
—
Always
Analyst
Yes
—
Learn more about Approval Gates
Understand exactly how approval gates work and what each one controls.