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Overview

AI Wave’s Social Publisher agent handles posting to all connected social media platforms. Content is always generated specifically for each platform, respecting character limits, formatting conventions, and audience expectations.

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Supported Platforms

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LinkedIn

Best for: B2B audiences, thought leadership, professional networking.
LinkedIn Preview

LinkedIn post preview in AI Wave

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Twitter/X

Best for: Tech communities, real-time updates, viral content.

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Facebook

Best for: Broad audiences, community building, events.

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Instagram

Best for: Visual products, lifestyle brands, younger audiences.

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Reddit

Best for: Niche communities, authentic engagement, technical audiences.
Reddit has strong community norms against promotional content. The Copywriter agent creates Reddit-appropriate content that provides value first, with subtle references to your product. Always respect subreddit rules.

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Threads

Best for: Casual conversations, Instagram audience crossover.

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Bluesky

Best for: Early adopter communities, open protocol enthusiasts.

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Connecting Social Accounts

To publish content, you need to connect your social media accounts:
  1. Go to Settings → Integrations
  2. Click on the platform you want to connect
  3. Authorize AI Wave to post on your behalf
  4. Select which page/profile to use (for platforms with multiple pages)
See Social Account Integration for detailed setup instructions.

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Publishing Flow

  1. Content generated → Copywriter creates platform-specific posts
  2. You approve → Review and approve each post
  3. Scheduled → Post is queued at the optimal time
  4. Published → Social Publisher agent posts to the platform
  5. Tracked → Analyst begins monitoring engagement