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Overview

Once your campaign strategy is approved, the Copywriter agent generates content for every channel in your plan. All content is tailored to your brand voice, optimized for each platform, and ready for your review.

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Content Types

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Social Media Posts

Platform-optimized posts with:
  • Platform-specific formatting — Character limits, hashtag strategies, mention formats
  • Hook optimization — First line designed to stop the scroll
  • Call-to-action — Clear next step for the reader
  • Media suggestions — Image recommendations for each post
Social Content

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Email Content

Complete email campaigns including:
  • Subject line (with A/B variant options)
  • Preview text
  • Email body with formatting
  • CTA buttons
  • Footer and unsubscribe handling

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Ad Copy

For Google Ads and Meta Ads:
  • Headlines (multiple variants)
  • Descriptions
  • Display URLs
  • Call-to-action selection
  • Ad extensions (sitelinks, callouts)

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AI-Generated Images

AI Wave generates images optimized for each platform:
PlatformFormatStyle
LinkedIn1200x627pxProfessional, clean
Twitter/X1600x900pxEye-catching, bold
Instagram1080x1080pxVisual, branded
Facebook1200x630pxEngaging, shareable
Email600px wideOn-brand, lightweight
AdsPlatform-specificConversion-optimized

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Editing Content

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In-Line Editing

Click on any piece of content to edit it directly. Changes are saved automatically.

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AI-Assisted Revisions

Use the AI chat to request changes: 
"Make the LinkedIn post more conversational"
"Add a statistic about time savings to the email"
"Create a shorter version of the Twitter thread"
"Change the CTA to 'Start free trial'"

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A/B Variants

Ask the Copywriter to create alternative versions: 
"Create 3 headline variants for the Google Ad"
"Give me a more formal version of this LinkedIn post"
You can then test different variants to see what performs best.

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Content Library

All generated content is stored in your Content Library:
  • Browse by campaign, channel, or date
  • Reuse content across campaigns
  • View performance metrics for published content
  • Export content for external use
Content Library