Overview
The Content Calendar gives you a visual overview of all scheduled and published content across every channel. It’s generated as part of your campaign strategy, and you can adjust it at any time.
Calendar Views
| View | Best For |
|---|---|
| Week | Detailed daily scheduling, reviewing upcoming posts |
| Month | High-level campaign overview, spotting gaps |
| List | Sequential view of all scheduled content |
How Scheduling Works
- The Strategist agent proposes a content calendar based on optimal posting times for your audience
- You review and adjust the schedule in the Calendar view
- Drag-and-drop to reschedule any piece of content
- The Social Publisher executes at the scheduled times
Optimal Posting Times
AI Wave analyzes your audience data to determine the best times to post on each platform. Factors include:- Your audience’s timezone and activity patterns
- Platform-specific engagement patterns
- Historical performance data from your account
Managing the Calendar
Adding Content
- Content is automatically added when a campaign generates it
- Drag content from the Content Library onto the calendar to schedule it
Rescheduling
- Click and drag any item to a new date/time
- Click on an item to edit its scheduled time precisely
Filtering
Filter the calendar by:- Channel — Show only LinkedIn, only Email, etc.
- Campaign — Show content from a specific campaign
- Status — Draft, Approved, Scheduled, Published
The calendar shows content across all active campaigns, giving you a unified view of your entire publishing schedule.